Propose pausing what is wasting a Google Ads budget

The shape of this work is always the same: read first, propose second, and let somebody look at it before anything happens. The reading is the previous recipe; this is the second step.

Propose it

curl -sX POST https://top-rated.team/google-ads/v1/accounts/1234567890/changes \
  -H "X-API-KEY: $MAKEHYBRID_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "summary": "Pause the Brand campaign: CTR under 1% for three weeks",
    "operations": [
      {
        "campaignOperation": {
          "update": {
            "resourceName": "customers/1234567890/campaigns/987654321",
            "status": "PAUSED"
          },
          "updateMask": "status"
        }
      }
    ]
  }'

It answers a change_id. Google has validated every operation by then, so a proposal that comes back is one that would run — but the account is exactly as it was. The summary is the line a person reads before deciding, so write it for them and not for a log.

What happens next

• In a project room the proposal appears as a card: what it would change, in full, with Apply and Skip beside it.
• Through the API, POST /google-ads/v1/changes/{change_id}/apply with {"apply": true} makes it real, and false drops it.
• If the account is one specialists look after, the room shows the card without the buttons: it goes to their queue instead, and they apply it.
• Name the project room task it answers with task_id, and applying the change closes that task.

Questions people ask